A little while back I wrote about the QQ software. It is the most popular internet messaging software in China. I was surprised to find the familiar penguin logo here in Thailand. They have a localised version of QQ, it is called Sanook QQ.
Sanook is a Thai word that means fun or playfulness. The Thais love “sanook”. If any thing they do has no “sanook” they will get bored and declare “mai sanook”. (mai = no).